Meet the team

Each of the team share the passion and desire to create an environment that supports our team of Bluebird's out in the field, so they are able to provide the best care.

Welcome to Bluebird Care's new 'Meet the Team' section, where we proudly showcase the heart and soul behind our exceptional service. Here, you'll get a glimpse into the faces and stories of the dedicated individuals who form the backbone of our compassionate family. 

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David Haswell


Bluebird Care Newcastle is led by David & Kelly Haswell. David & Kelly started delivering homecare in Newcastle to help support customers in the area to receive homecare and support while remaining in the comfort and familiarity of their own homes. Delivering the highest quality of homecare and support is David and Kelly’s absolute goal and the team would be delighted to hear from anyone who is seeking homecare for themselves or for a loved one, or would simply like to talk to someone about the services we provide.

David has gained a BA in Economics and Accounting and a Masters in International Business Management from University of Newcastle upon Tyne. Previous to setting up the company my work roles included Business Development, as well as Product and Marketing Management.

I have set up Bluebird Care Newcastle following on from the success of my first office in East Boldon. The inception of Bluebird Care South Tyneside was born out of my own family’s experience with home care. During this time when my grandparents needed care, we felt there was a lack of information about what was available, inconsistency of care, poor time keeping, lack of choice, and poor customer service.

I am proud to say that we have achieved what we set out to achieve, which was to build a care company that had an excellent reputation for providing quality, flexible and tailor-made care. I am excited to be able to open an office in Gosforth that will be enable people to get the care they want; when they want it; and how they want it!

As a result I will ensure that ethos and philosophy of Bluebird Care Newcastle stands firm and we will treat each customer as if they were a member of our own family, through a ‘can-do-attitude’ and ‘good old fashioned service’. These standards will be maintained be hiring people who share the vision that the people of Newcastle deserve the best.

John Nesbitt

Registered Manager

John has worked in the social care industry in various roles since 1998 and worked his way up from the very bottom to his current post, as Registered Manager. He has experience in many areas including adult social care, learning disabilities and complex physical disabilities, complex clinical services as well as older peoples and youth sectors. 

John will be working closely with the two deputy managers in the branch, Amy and Kayleigh to ensure that they support everyone to deliver the highest quality of care to our customers regardless of if they are End of life, Complex or domiciliary packages. John says "We should always put the customer first and that should drive all we do!".

Ann-Marie Bowyer

Finance manager

Ann-Marie has been working at Bluebird Care Newcastle and South Tyneside since June 2022, where she manages all things Finance. Ann-Marie's role is Finance Manager, and her role consists of managing all cost invoices, accounting, company management accounts and more, Ann-Marie helps support everyone around her in everything related to finance and keeps everything organised. Throughout her life she has always done finance, completing a degree in Math's and Business, proving her intricate abilities. The most rewarding thing about Ann-Marie's role is being able to help customers and keep everything organised so everything is done on time.

In Ann-Marie's spare time she likes to spend time with her family, where she likes to take walks down to South Shields coast.

Joe Mckenzie

Customer, Recruitment & Marketing Manager

As the Customer, Recruitment, and Marketing Manager, I am dedicated to ensuring that our customers receive exceptional service while also creating a supportive and thriving work environment for our care assistants.With a passion for connecting with people, I oversee the recruitment process to bring in skilled and compassionate individuals who share our values and commitment to providing outstanding care. Through strategic marketing initiatives, I strive to raise awareness of our services within the community and showcase the value we bring to our customers and their loved ones. With a focus on a seamless customer and recruitment journey, I am committed to upholding the brand reputation as a leading home care provider of our CQC-rated Outstanding services.

Rob Mackins

Quality and Compliance Manager

Rob has been working at Bluebird Care Newcastle and South Tyneside officially since December 2022, where he takes on his role as Training Compliance Manager across all franchises. Robs role entails everything training, whether it be overseeing all quality and compliance across Bluebird Care Newcastle and South Tyneside or training staff induction training and mandatory training. Rob ensures all staff have the correct training provided to start their career in care. As well as being involved with the training, Rob also designs all the training across all franchises, this will be for Newcastle, South Tyneside, York, and Darlington. Over the years, Rob has always been heavily involved in care, accidentally falling into the role, however, would not want to have it any other way. The most rewarding thing about Robs role is that he likes “seeing staff come out feeling confident and ready” when starting their journey in care.

In Robs spare time he volunteers for the sea cadets and teaches watersports in areas such as canoeing. All about the camping life, Rob is currently renovating his campervan, where he hopes to visit all around England and Wales.

Abbey Ford

Clinical Nurse Lead

Abbey has worked at Bluebird Care since September 2023, where she excels at her role as Clinical Nurse Lead. Abbey is the lead on all clinical interventions and complex clients. She is developing the training for the complex skills, teaching this to the care staff and developing the appropriate documentation for us to record the skills required. Abbey was previously an intensive care nurse for several years, in the UK and Australia, prior to becoming a nurse, she was a carer for 7 years.  Abbey believes that providing safe high-quality care is extremely rewarding and encouraging carers to develop their skills and knowledge.

In Abbeys spare time she spends a lot of time with her family and her two toddlers.

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