Bluebird Care tackle shift in demand from care homes to care at home with new career opportunities

Published: 18/09/2017

With the increasing population of older people, 61% of individuals with low care needs are now accessing this service in their own home.

With the increasing population of older people, 61% of individuals with low care needs are now accessing this service in their own home (Health Business UK, 2017). Bluebird Care plan to tackle this statistic and reduce the pressures with their latest recruitment campaign.

With a network of over 200 offices Bluebird Care continue to invest in excellent training opportunities and support available to every single one of their care teams across the UK. Over the last few years there has been a real shift in people choosing care at home rather than residential care across the social care sector, with statistics from the Care Quality Commission (CQC) showing domically care agency registrations leaping from 8,219 to 8,517 in just 16 months (CQC, 2016). 

The number of registered domiciliary care agencies has increased by 47% since 2010, with a 12% reduction in the number of registered residential care homes (Adult Social Care, 2017). Between 2015-2016 in England alone, the number of home care providers increased by 3.3% (UKHCA, 2016).

Over the last year experts at Bluebird Care have developed and launched a new application called the Staff Guide App. This supports care assistants out in the field, giving them instant access to the information they need in their role.

On top of this, Bluebird Care have implemented both the PASSsystem and openPASS. The PASSsystem allows care teams instant access to customer care plans, keeping office staff informed of any developments. OpenPASS, is an app providing verified customers & family members access to real-time care plans recorded in the PASSsystem.
These innovative developments are essential as they support care teams in their training, as well as enhancing their skills to continue delivering excellence in care. This makes Bluebird Care the obvious choice when starting a career in care.

Commenting, chief operating officer of Bluebird Care said:

At Bluebird Care we support our customers in their own home, with their own surroundings to live the life they choose. 

With an obvious shift in people living longer and more individuals wanting to remain in their own home, it is important our teams are well equipped to continue to deliver the high-quality care that is expected. Developments like the Staff Guide App and the PASSsystem really support our teams in delivering excellence in care across the UK.

For more information about joining the Bluebird Care please visit