Meet the team

Kevin and Tracey McCormack

Franchise Owners

Bluebird Care Essex West, is owned and run by Kevin and Tracey McCormack who bring a wealth of professional care and service experience along with management and organisational expertise to your local area.

Prior to setting up their network of Bluebird Care offices in East London and Essex, Tracey had fifteen years of experience in childcare services along with five years in adult health and social care. Kevin has 30 years of extensive business management experience having been a Director and Managing Director of several large media businesses.

Our vision is to be the very best local providor of quality care whatever the needs or requirements may be. To be able to support any individual or group regardless of circumstances through professionalism and specialist application when needed.

We aim to give our local community the opportunity to enjoy the highest quality of life and independence through the provision of professional care.

Clemency Towlson

Registered Manager

My name is Clem and I am the Registered Manager at Bluebird Care Essex West.

I have worked in the Social Care industry for over 12 years, working within residential and "at home" environments. I have also spent numerous years volunteering for Age UK’s befriending service. I was keen to gain as much experience in this industry and chose to work at Bluebird Care as a home care assistant in 2012.

Whilst working and being a mum to 3 young children, I was also studying towards a BSC (Hons) Health and Social Care.  In 2016, I graduated with a first-class honour, and I was offered a promotion to the Care Support Supervisor - a position I was very proud to accept. Through knowledge gained through further distance learning such as falls prevention, dementia awareness, managing behaviour that challenges and many others, I am confident in my approach of supporting all our customers.

It is my responsibility to ensure the customers’ needs are met safely and to also ensure their independence is promoted. I am keen to advocate the ‘customer’ approach so that person centred care is delivered and consistently promoted. Each ‘customer’ is put first by telling us how they need to be supported, ultimately putting them in control. To achieve this, I get to know our customer’s and their life history, then incorporate this into their care plan. I also continue to maintain care plans, review the support we provide regularly and auditing other records for compliance.

My passion in this industry is supporting those living or involved with dementia and the prevention of falls in the older generation. I use the life history work, I gather at assessment stage, to ensure care is meeting the individual needs of our customer’s, this enables me to direct the care workers in ways they can adapt their approach when needed.  I have also launched, within our office, falls monitoring. This is enabling our team to monitor trends and identify risks or hazards that contribute to falls. Ultimately, it is my aim to ensure all those at risk of falling are safeguarded as much as possible to enable them to continue live a high quality of life.

I often work multidisciplinary with other Health and Social Care professionals to ensure the wellbeing and safety of customers is promoted at all levels and this provides me with a great deal of job satisfaction. I can go home each day, knowing my job role, no matter how little my actions may be, positively influences the lives of others.

Michelle Westacott

Senior Care Supervisor

My name is Michelle and I am one of the Supervisors at Bluebird Care Essex West.

Inspired to embark on a career in care after seeing my husbands grandmother being supported with care in her own home. It was not something I had known or seen before.  It was enlightening to see how a person can enjoy a full, and meaningful life, whilst remaining at home. This brings such comfort to many and their families, I felt I would like to be part of an organisation that made this possible.  Therefore I sort to find employment in this field. Joining the Essex West team as a Care Assistant in 2013.  A complete change of career, and I found such reward in the small things in life that we can often take for granted.  In 2015 I was offered the chance to join the office team, taking on the role of supervisor. For this I was so grateful and it moved my experience of the Care Service into a new direction.  It is now my responsibility to meet with new customers to ensure they have a person centred care plan, tailor made to suit their individual need.  Plus continuing to ensure that existing customers care plans remain reflective.  Regular reviews. Monitoring care notes, amongst a host of day to day challenges.  I remain committed to the whole Bluebird team and will support the carers, giving care whenever needed.  

Since joining I have gone on to complete NVQ Level 2 in Health and Social Care, Edexcel BTEC Level 3 Diploma in Management.  All Care Certificates up to date.

The most satisfying part of my role is that I am able to meet so many varied and interesting people.  Find out about their lives, and find a way to support them so that they may continue to be as individual as they can be.

Jo Curd

Care Supervisor

A family orientated Mum of three, I Joanna Curd, joined Bluebird Care Essex West, just after the pandemic. I manage the HR and recruitment with a fantastic team.

Being fairly new to the care industry, my only regret is that I hadn’t starter sooner! I now have a rewarding Job where every day is different and I get to make a difference in other peoples lives.

Demi Wheeler

HR & Recruitment Administration Supervisor

My name is Demi and I joined Bluebird Care wanting a change in career. Previously working in the childcare sector, I love working with people and making a difference. I am now able to bring my transferable skills to a new challenge with the loveliest team!

After joining Bluebird Care I am so excited within my job role and to see what is to come in the future. 

January 2022


Victoria Cleaver

Finance and Accounts Manager

I have been at Bluebird Care since 2014 and I am fortunate to love my job and be a part of an ‘outstanding’ team. My role is more than a “traditional finance” role, which makes it very rewarding role – I get the opportunity to meet customers and employees and it’s amazing feeling knowing that as a team we have made a positive difference to someone’s life and been there to support them – may that be our customers, their families or a Bluebird Care employee

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